Genie Bra Offers Comfortable All Day Support

Posted on Aug 7, 2013 by 2 Comments

I hate wearing underwire bras, but it’s really hard to find a wireless bra that offers the right level of support and is comfortable enough to wear all day long. The Genie Bra, while not quite perfect, is the closest thing I’ve found so far.

The Genie Bra looks like a racerback sports bra, but offers more lift than any sports bra I’ve tried. The straps don’t slip and the band seems to stay in place pretty well. The Genie Bra is even comfortable enough to sleep in.

The only thing I don’t like about the Genie Bra is the removable pads. It’s a great idea in theory, but the pads kept shifting on me throughout the day. Finally, I gave up and took them out.

You can buy the Genie Bra online or at retailers like Walmart and Target. The basic pack comes with a black, white, and nude bras. The following limited edition color packs for Spring/Summer 2013 are available exclusively at Walmart:

  • South Beach – Ocean Front, Crushed Red Pepper, and Mint Mojito
  • Tropical Island – Frozen Margarita, Fresh Squeezed Oranges, and Chick-Ita Banana
  • Hawaiian Coast – Hula Skirt, Paradise Cove, and Orchid Lei

The pretty pink bra the model in the photo accompanying this post is wearing is part of an effort to support My Hope Chest, a group that funds breast reconstruction for cancer survivors.

You can buy the Hope Chest Pink bra on the Genie Comfort website for $9.99. If you scroll down to the bottom of the page, you’ll see that it’s the only option that lets you buy just one bra at a time. This would be a good way to try out the Genie Bra if you’re not sure it’s something you’d like.

As a mom on a tight budget, I love that the Genie Bra is very affordable. I’ve spent two or three times as much on bras that were so uncomfortable I only wore them once or twice.

If you’re trying a Genie Bra for the first time, make sure you look at the size chart closely. Genie Bras don’t use the traditional cup sizes and the sizing is a little different than your regular shirt size. I had to have an extra large instead of the large I assumed I’d need. If I had gotten the large, I’m positive it wouldn’t have fit right.

Disclaimer: Product samples were provided by the manufacturer for the purpose of preparing this review.

Photo credit: Genie Comfort

Posted in: For Moms
Dana Hinders

Dana Hinders lives in Iowa with her husband and son. She has been a freelance writer since shortly after earning her degree in journalism from The University of Iowa in 2003. She writes extensively about parenting, crafts, and creative ways to save money. Visit her at

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  • Penny W.

    I was wondering about these and if they offered enough support for well endowed girls.

  • Dana Hinders

    I wear a D cup. I have friend who wears a DD who says she really likes them.